SCRI International, Inc.

The following is part two of an excerpt from the 2011-2012 Broadcast Pro Video Marketplace (B/PVM) ™ Macro Industry Overview Report, released by SCRI at NAB in Las Vegas earlier this year. The full 50 page report is available for $495. Contact info@scri.com for more info or to order.

Stereo 3D will continue to make major strides with more post tools available for stereo 3D projects. Quantel has said its 3D-capable systems outsell the 2D-only units. Avid Media Composer already has built-in stereo 3D features for several of its versions. Other stereo 3D products include CineForm’s Neo3D, The Foundry’s Ocula and Dashwood Cinema Solutions’ Stereo3D Toolbox for editing and compositing. AJA and Blackmagic Design have also updated the firmware of some of their Kona and DeckLink cards so they are stereo 3D compatible. [...]

Video Recorders (Analog & Digital) a $1.66 billion market in 2011

SCRI International has combined the VTR/VPR (Videotape Recorder/Player) category with the emerging disk and file-based video recorders (VDRs). This is in response to the dramatic drop off of tape-based video recorders. We will now track all video recorders in this combined category.
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CEOs’ Confidence Restored to Pre-Crisis Levels as Recession Woes Wane

According to a new study by PricewaterhouseCoopers LLP, CEO’s across the board have honed their cost discipline during the recession, and maintained a patient optimism about their post-crisis growth prospects. Sure enough, things got better. Now, they’re setting their sights on more immediate growth—as evidenced by the big jump in 12-month revenue growth prospects in this year’s PWC CEO Survey. Confidence levels are rising virtually across the board—whether broken down by location, sector, or size.
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3D, Large Single Sensor, 4K — Camera Trends 2011!

The following is an excerpt from an article by James Mathers in the most recent Digital Cinema Society Newsletter. James is a co-founder of the DCS and is also a SCRI consultant.

So, 2010 did not turn out to be “The Year of 3D,” but maybe 2011 will have a better shot. Most studio tent pole releases are now shooting in Stereo, and major filmmaking talent have embraced 3D. These, to name only a few, include Martin Scorsese with “Hugo Cabret,” Ridley Scott with a SciFi movie some are calling a prequel to “Alien,” Rob Marshall on “Pirates of the Caribbean 4,” Marc Webb with “Spider-Man 4,” and Peter Jackson with “The Hobbit.” And I can tell you, having seen it, that the 3D BluRay release of “Avatar” is awesome. They have painstakingly remastered the stereo for the smaller screen with the supervision of James Cameron, and have actually pushed the 3D effects much further than the theatrical release, which will leave no one disappointed. Now that’s the 3D I’m talkin‘ about. As evidenced by several patents filed by Apple, there is also a lot of progress being made in auto-stereography, especially in displays. It will be nice but it is still in the future.
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2011 – 2012 Video Camera Reports

Video cameras are experiencing unrivaled growth in the next couple years. Much of the projected stealth is motivated by the newest technologies in 3D, HD and HDSLR camera systems.

Technology has been a serious impetus to the new found zeal. A cadre of vendors are stepping up with the newest technologies, accounting for the greater camera adoption rates.
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