Survey data from thousands of broadcasters and pro video end-users are currently being tabulated for the 2012-2013 Broadcast / Professional Video Marketplace (B/PVM) Reports series.
Early data shows key trends emerging in some of the product categories like the impact of Apple’s Final Cut Pro X on the NLE market for example.
The survey tracks the impact of technology trends on specific product categories. These trends include: multi-platform content delivery & distribution; the migration to file-based operations & systems; the move to IT-based operations and concomitant predicted increase in software sales; the continued transition to HDTV operations; as well as the impact of the stalled growth of the economy. All of these trends impact sales of specific product categories and SCRI’s annual B/PVM survey-based reports inform manufacturers of product sales (past, current and future) by specific vertical user market, as well as providing brand shares and competitive analysis for each product category.
There are 24 specific Product Reports covered, listed here as follows: